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How do I add trust badges, reviews and images to checkout?

Use Checkout Blocks to show trust badges, customer reviews and images in Shopify checkout.

Checkout Blocks are content blocks for checkout. They don't sell anything. Their job is to reassure buyers before they pay. There are three types:

BlockWhat it shows
Trust BadgesBadges with an icon, a title and a short line of text, such as "Secure Payments"
Review BlocksCustomer reviews that you write in, each with a title, text and the reviewer's name
Image BlocksOne or more images, each with an optional title and description

Checkout Blocks appear on the checkout steps, so your store needs Shopify Plus.

Create a block

  1. In Upsell Master, go to Checkout.
  2. On the Checkout Blocks card, click Edit Checkout Blocks.
  3. Choose Trust Badges, Review Blocks or Image Blocks.
  4. Fill in the content:
    • Trust Badges: click Add Badge for each badge and choose a Layout Direction (Vertical or Horizontal). You can use an icon or the URL of your own icon image.
    • Review Blocks: click Add Review for each review and pick a Template (Carousel or Cards).
    • Image Blocks: click Add Image, set each image's Title (Optional), description and Alignment (Start, Center or End), and choose a Layout Direction.
  5. Choose a placement (see below) and save.

Reviews are entered by you. They aren't pulled from a reviews app.

Placements

Shopify's checkout editor lets you add the Upsell Master checkout block more than once. Each copy has a Placement setting, and each of your blocks is assigned to one placement:

  • Default Placement
  • Additional Placement 1 to Additional Placement 4

So you can, for example, put trust badges near the payment section and reviews near the order summary.

  1. In Shopify's checkout editor, add the Upsell Master checkout block where you want it.
  2. In the block's settings, set Placement, for example to Additional Placement 1.
  3. In Upsell Master, assign your block to the same placement.

A/B testing

Each block can be split-tested with Create A/B Test. A Blank split test widget variant shows nothing, so you can compare checkouts with and without the block.

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